How We Sold Banksia, Blakes Lane, Hare Hatch
This case study shows how a smart valuation, local knowledge, and a powerful open-house strategy turned a slow start into a premium result.
In the heart of Hare Hatch, just minutes from Twyford and Hurst, avocado property had the pleasure of marketing a standout detached family home named Banksia.
đź’ˇ The Challenge: Overpriced and Overlooked
Our avocado property partner for RG10, Adam Colvin, initially met the sellers through a creative community giveaway with the popular local pie shop, Rural Pie Company a campaign designed to connect with real homeowners in Twyford and Hurst and the surrounding towns including Henley-on-Thames. The sellers saw Adam’s campaign and loved his connection with the local area.
The couple in question had already considered listing their home at ÂŁ700,000, hoping for a premium figure based on previous valuations. But the market had moved and after testing that price with zero interest. Adam advised a realistic and data-driven revaluation of ÂŁ650,000.
🎯 The Strategy: Relaunching Right
Adam launched Banksia with a refreshed digital strategy:
- Targeted social media marketing focused on families and professionals looking to move to Hurst and Twyford
- Powerful AI-led database marketing using avocado property’s chosen CRM Lifesycle, pinpointing active local buyers
- A high-energy open house event to create buzz and urgency
- Listings across Rightmove, Zoopla and direct outreach to local homeowners
🔑 The Result: Above Asking and Happy Sellers
The open house was a game-changer. Multiple viewings created competitive energy, leading to strong offers culminating in a final sale price well above the ÂŁ650,000 asking.
The buyers? A young professional couple relocating from London, drawn to the lifestyle and community feel of Hare Hatch, with its proximity to Twyford station and quality local schools.
🤝 The Seller Experience
The sellers were thrilled, not only with the sale price but with the experience:
“Adam took what felt like a stressful experience and made it effortless. We sold above asking and felt he genuinely cared about getting us the best result.”
🧠Lessons for Twyford & Hurst Homeowners
This sale highlights some key takeaways for anyone considering a move in RG10:
- Accurate pricing from day one matters; don’t chase unrealistic figures
- Community engagement (yes, even through pie shop giveaways!) builds trust and visibility
- A well-timed open house in Twyford, Hurst, or Hare Hatch can unlock real value
- A local estate agent who knows how to market in your area, not just list online, makes all the difference
Thinking of selling in Twyford or Hurst?
Book a free home consultation with Adam Colvin, your local avocado agent. We don’t just list we launch. Let’s get your home the attention it deserves.
đź“Ť Serving RG10, Hare Hatch, Hurst, and surrounding Berkshire villages.