Selling a home takes 4-6 months on average, but the right strategy can speed things up. Pricing correctly, great presentation, and expert marketing all play a role. Want to avoid delays and attract serious buyers? Read our latest guide for insider tips, or book a free valuation to get tailored advice from Avocado Property today!
Every home sale is unique, but the typical process follows a general timeline. Getting your home market-ready usually takes one to two weeks, depending on any necessary preparations. Once listed, the time on the market can range from four to twelve weeks, influenced by demand and pricing. After an offer is accepted, the conveyancing process begins, which typically takes eight to twelve weeks. The exchange of contracts to completion usually happens within one to two weeks.
On average, selling a home in the UK takes around four to six months from start to finish. However, some homes sell much faster - while others take longer - depending on factors like pricing, market conditions, and the efficiency of the legal process. Read on to understand Avocado Properties view on what impacts the speed of a sale in the UK:
What Impacts the Speed of a Sale?
1. Pricing Strategy
Overpricing your home is the number one reason for delays. Buyers today are well-informed, and if your price is too high, they’ll simply move on. The longer your home sits on the market, the less desirable it becomes.
A well-priced home attracts serious buyers quickly, leading to faster sales and stronger offers.
2. Market Conditions
The state of the property market plays a huge role. In a seller’s market, where demand is high and supply is low, homes sell quickly. In a buyer’s market, where supply outweighs demand, it can take longer.
For example, in fast-moving areas like Winnersh, competitively priced homes can sell in days, while in slower markets, it may take months.
3. The Condition & Presentation of Your Home
A home that looks great in photos and is well-staged for viewings will sell faster than one that appears outdated or needs work.
Simple fixes like decluttering, fresh paint, and small repairs can make a huge difference in attracting buyers.
4. The Estate Agent You Choose
Not all estate agents market homes the same way. Some list a property and wait, while others - like Avocado Property - take a proactive approach, using high-quality marketing, social media campaigns, and strategic buyer targeting to speed up the sale.
What Can Sellers Do to Speed Up the Process?
If you want to sell your home quickly, here are the best ways to reduce delays:
- Be Ready Before Listing – Have all necessary documents (ID, proof of ownership, energy performance certificate) prepared in advance.
- Price It Right from Day One – Work with an experienced agent to set a competitive, realistic price.
- Maximise Kerb Appeal – First impressions matter - make sure your home looks its best online and in person.
- Be Flexible with Viewings – The more buyers who see your home, the faster you’ll sell.
- Use an Experienced Agent – The right estate agent will market aggressively, handle negotiations efficiently, and keep the process moving.
How Avocado Property Ensures a Faster, Smoother Sale
Did you know that only a percentage of homes across the UK go from “for sale” to “sold subject to contract”? At Avocado Property, we don’t just list homes. We actively market them to the right buyers, at the right time, using the right strategy. As a result, we see a significantly higher percentage of homes finding a buyer compared to the national average. Learn how we achieve results like this:
- Professional Photography & Video – Homes with high-quality visuals get more attention and sell faster.
- Targeted Social Media Campaigns – We reach buyers beyond property portals, maximising exposure.
- Expert Negotiation & Buyer Management – We qualify buyers early, ensuring serious interest.
- Clear Communication Throughout – Keeping the process smooth and stress-free from start to finish.
By combining expert marketing, accurate pricing, proactive selling and an honest agent view, we ensure your home sells quickly and for the best price.
Final Thoughts – How Long Will Your Sale Take?
Every home is different, but with the right strategy, you can sell faster and with less stress.
If you’re thinking of selling and want a realistic timeframe, expert guidance, and a smooth, proactive selling experience, let’s chat.